3 women wearing skin tone Berlei underwear

In support of women

For over 100 years, we've shaped and reshaped what we do to support you. We pioneer products for mothers, sportswomen, and breast cancer survivors. We fit and photograph on a range of body types, test active bras on active women, and design for a variety of skin tones. We're committed to protecting our planet and collaborating with emerging female artists. We are women supporting women.

Our commitment to

Quality

The difference is in the details.

Fit

Breaking the mould in sizing.

Design

Over a century of expertise.

Cause

Supporting the next wave of women

The Berlei Way

A bra can't change the world, but a good one can support you through it. And that's where our obsession starts...

Our Quality

Thoughtfully designed, beautifully conceived, expertly produced - our products unite function with fashion at the highest level. Each piece focuses on the details, so you can forget about them. Fabrics revolve around comfort, so you can revel in it. Technology is targeted towards support, so you can trust that you are.

Our Fit

Fit to us isn't finite, it's always being finessed. We tailor outside the box and measure against the mould. Catering to the ever-changing landscape of a woman's body, we offer 59 sizes, A - H, to ensure those who need more support don't have to accept less style.

Our Design

We've spent over a century getting to know women's bodies, how they move, what they need to feel supported. With precision and care at the core of everything they make, our Australian-based female-led team craft products that feel like a second skin, as though they are made just for you.

The Berlei Way

In Support of Care

Breast Cancer Network Australia

Since 2005, we've been a proud partner of Breast Cancer Network Australia (BCNA). Together, we share a common vision: to help every woman feel^ secure in the belief that nothing, not even cancer, can hold her back. This has resulted in over 140,000 My Care Kits being donated to women who have undergone breast cancer surgery, and the development of a range of post-surgery bras.

In Support Of Care
Pink bra

In support of community

GIVIT

Every woman deserves to feel comfortable and confident. That's why we partner with GIVIT, a non-profit organisation that works to alleviate poverty by connecting those who have with those who need. The bras we donate not only help to bring comfort and support to those who need it, but they also help the environment by staying out of landfill.

In support of Mother Earth

In supporting you, it's also our mission to support our planet. By reducing our environmental footprint in our offices, factories and throughout our supply chain, we're working towards a brighter future for generations to come.
From using 90% post-consumer recycled plastic shipping bags and recyclable swing cards to proudly having 75% of our management positions held by women and setting yearly goals to reduce our water and energy usage, we're committed to a more ethical, sustainable way forward.

History in the Making

Supporting women for over 100 years

1920
1920
Ahead of the times, women were part of Berlei's management team from the beginning.
1922
1922
Dr Grace Boelke was appointed to ensure garments were anatomically correct.
1926
1926
Ground-breaking study of 6,000 women conducted. The result; revolutionary corsetry made for real women and comfort.
1950
1950
Developed Australia’s first maternity bra.
1990
1990
Partnered with the Australian Institute of Sport to help women exercise with maximum comfort.
2005
2005
Berlei partnered with Breast Cancer Network Australia. To date, over 140,000 My Care Kits have been donated to women undergoing breast cancer surgery.
2006
2006
Serena Williams' mum discovered Berlei on a shopping trip to Myer which she was playing at the Australian Open. Since then, Serena has won 23 grand slams and has worn Berlei ever since.
2016
2016
Launched a bra in honour of The Divinyls’ Chrissy Amphlett to support women fighting breast cancer. 100% of profits donated to BCNA.
2018
2018
Following the release of the first Chrissy Amphlett inspired bra in 2016, we followed up with the new Chrissy Bra in 2018. Again, 100% of profits donated to BCNA.
2019
2019
Berlei in collaboration with BCNA launches Berlei's first Post Surgery Active Bra.
2019
2019
Because there's no one size that fits all solution to bras, we launched UnderState, a thoughtfully designed collection available in a range of skin tones, shapes and sizes.